President & CEO
Lowe & Partners

A graduate of the Academy for Economic Studies, International Trade Faculty, Veronica Savanciuc has also an Executive Master of Business Administration, ASEBUSS/ University of Washington and an impressive number of specializations in advertising and marketing.

In 1993, she identified the development opportunity on the Romanian market for an extremely challenging and equally beautiful domain: marketing and advertising. That was the moment when, together with her partner, she set up several international companies in the domain: Lowe & Partners (1993), Initiative (1994), Medic One (1999), Brand Connection (2004) and Lowe Public Relations (2006), in all of them being a founding shareholder, today Veronica Savanciuc is the President of this group of companies.

Veronica Savanciuc has an active participation in various professional associations activating in Romania, among which we mention: the International Association of Advertising Agencies IAA (she is a member of IAA Senate, as former president of the organization), the Board of Directors of the Foreign Investors Council, the Romanian Association of Advertising Agencies, the Romanian Advertising Council, the American Chamber of Commerce.

Veronica is also actively involved in organizations such as Fundatia Renasterea, Hospice of Hope Romania.
Throughout the years, she has sponsored the activity of these organizations as well as of others, both on behalf of Lowe & Partners and on her own behalf.

Veronica Savanciuc had the chance of obtaining a number of honoring professional awards: in 1998, she was offered the award “Leading Women Entrepreneurs of the World” from The Star Group (USA) and in 2003 she was awarded the prize “Advertising Woman of the Decade in Romania”, offered by the Romanian advertising industry.